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FOR IMMEDIATE RELEASE

Contact: Vicky Pridgen; 802.698.8368; vicky@wildercenter.com

Wilder Center is now a participating Tugg, Inc. venue!  
Theatrical “On Demand”: Letting Customers Control What Comes to Their Local Theaters

To view the film library and schedule a Wilder Center screening for your group, please click to www.tugg.com/titles.

June 25, 2012 – Wilder, Vt. – Wilder Center is pleased to announce that it is now a participating theater in Tugg’s theatrical “on demand” program. Tugg, Inc. (“Tugg”) is a collective action web-platform based in Austin, TX that enables individuals to choose the films that play in their local theaters. Wilder Center will provide a theatrical venue for individually curated events showcasing Tugg’s growing library of hundreds of studio and independent films.

The first Tugg event organized at Wilder Center was a July 12
screening of One Day on Earth (2012), a documentary work that was filmed in every country of the world on the same day. For event details, please click to www.tugg.com/events/782.

Tugg co-founders Nicolas Gonda, CEO, and Pablo Gonzalez, COO, have created an innovative way for moviegoers to experience the films of their choice in a theatrical setting. Through Tugg, individuals are empowered to select a film, screening time, and nearby theater, and then spread the word to their immediate and online community. Once a necessary amount of people commit to attending, the event will be confirmed, and Tugg will reserve the theater, manage ticketing and ensure delivery of the film; allowing the audience to sit back and enjoy the show.

"Every film speaks to a different person, and the most exciting thing about Tugg is that it allows for audiences to find their films and films to find their audiences. We are eager to offer a platform that enables studios, filmmakers and exhibitors to have unprecedented interaction with communities and influencers," said Tugg co-founders Gonda and Gonzalez.

Tugg's partnerships with distributors and independent filmmakers have helped build an extensive library of content for audiences to choose from. In addition, Tugg's demand-based infrastructure provides an exceptional platform for offering new releases to targeted markets across the country, and creates exciting opportunities for new films to reach theaters and audiences through a local, community-based approach.

"As the creators were first showing me Tugg, I had the same sensation I had when I first started using Facebook. This was a brilliant, well-executed concept that could really change things for our business in a significant way," said Alamo Drafthouse CEO/Founder Tim League.

The Tugg team and its advisory board embody a strong collective of industry and media experience in the realms of production, development, marketing and distribution. Gonda, a producer on The Tree of Life, got his inspiration for Tugg while working all over the world with filmmakers Terrence Malick and Steven Soderbergh. Gonzalez, an experienced high-tech and marketing executive, leads Tugg's development and operations. In working towards this innovative new initiative, Tugg is privileged to have a board of advisors that includes writer/actor/director Ben Affleck, writer/director Richard Linklater and writer/director Terrence Malick.

To learn more about how Tugg works, visit the "How To" page at www.tugg.com/howtuggworks or click here for a WPTZ interview about Tugg at Wilder Center.  To view the film library and schedule a screening for your group, please click to www.tugg.com/titles.